First Look | Inside Zac Posen for Target Launch Party

Alek Wek, Maggie Gyllenhaal, Mena Suvari, Parker Posey, Patricia Field, Selma Blair, and Joe Zee, were some of the A-listers that came out to last nights Launch Party for the Zac Posen for Target Pop Up Shop. I pleasantly surprised at how well they transformed the raw space at 481 8th Ave. It resembled a chic 80s prom and the clothes were absolutely adorable. Guests did not waste anytime grabbing the must-have items. Female rock group The Like performed several of their songs, while DJ Kid America kept the crowd moving on the 1s and 2s.

The party started at 11 p.m. on April 15 and goes until 11 p.m. on Friday, April 16. With an array of colorful dresses for day and formal pieces including Target’s first full-length gown for night, Posen ensures that every woman is dressed the part. Shop the full collection before it goes on sale April 25 in Target stores and at Target.com. Everything is under $200! If you are in NYC, we highly recommended you go RIGHT NOW, the one of a kind pieces were flying off the racks (literally).

Fern Mallis, Senior VP - IMG Fashion

Stylist & Glam Girl June Ambrose

The Like perform

The scene at the shopping party + Zac Posen dancing

Zac Posen for Target – Gia Coppola Video featuring The Like